Evaluation- Question 3

3. What kind of media institution might distribute your media product and why?

Our Production company name is lunatic productions, we decided on this because it was a word which helped to imply our crazy and imaginative ideas. Our logo came from the name and was a crazy like face emotion this suited the word lunatic, as it was a crazy like face representing someone who could well be represented as a lunatic.

The production company may be directly responsible for fundraising for the production or may accomplish this through a parent company, partner, or private investor. It handles budgeting, scheduling, scripting, the supply with tallent and resources, the organization of staff, the production itself, post production, distribution, and marketing. Production companies are often either owned or under contract with a media conglomerate, film studio,  entertainment company, or Motion Picture Company, who act as the production companies partner or parent company.

We have decided that the most suitable production company for our film would be a low budget company. Because of this we have chosen Film4 this is because it supports low budget cost productions like ours, and it is not a major production company. Also we have found out that Film4 develops and co-finances films and is known for working with the most innovative talent in the U.K., whether new or established. This also means that they would fund part of our production we will just have to raise the rest of the money from either another independent film production company; it would then become a co-production. But we wouldn’t have to rise much as it would be on a low budget.

In our film we have put the production company at the very beginning before the film starts this is because we need to advertise them and allows the viewer to know who they are made by, this may also help the viewer realise what type of film it is going to be, e.g a Hollywood blockbuster or a small production company. We then introduced the editors followed by actors and characters to introduce them all to the viewers, after that we introduced the camera man. This order was chose from the ones we thought were most important and played a great role in the final piece and was a group decision.

We think our film is similar institutionally to the Blair witch project, as it was a low budget film produced. It was mainly filmed by hand held, as was ours and we have a similar genre. Also the film was released by a small company which could be suitable for ours because of our low budget and had to have two months of publicity which would be the same as ours as we both have no real incentive for people to see it for example the big actors or amazing effects, all we have is the interesting and appealing storyline.

Answered by Roberto Pinto and Adam Lomas.